Brands

Maidenform® Beach is an ideal pairing of Maidenform’s unrivaled fit expertise and Malibu Design Group’s high-quality, beautifully designed swimwear. The bra-sized swim line features Maidenform’s Custom Lift® technologies and the lift and support functions from Maidenform’s Lilyette® bras, along with Perfect Control® shapewear-inspired swimwear that firms and controls with twice the hold-in power of a regular swimsuit. From swim tops with your favorite Maidenform® bra built in to swimwear that smoothes, slims, and shapes your body — Maidenform Beach has what you need to be beach ready in no time!
The Gossip junior lives in the sunshine. Always up for an adventure, she finds beauty in the unknown. She is fun, active and daring. She defies, she risks it, she explores, she lives it. Gossip is bold and confident, just like the girl who wears it.
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Gossip Girl is fashion’s muse. Artistic and creative, she is the fashion trendsetter among her peers, inspired by color and always incorporating her signature bow and ruffle details. Like Gossip Girl, this line is romantic, flirty and fearless.
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No fuss, everyday solids for the female who doesn’t feel compelled to add any extra bling to her swimsuit. Her big personality, of course, is enough. Now with reversibles and colors matching back to Gossip, Smoothies has even more to cheer about.
Sophisticated by choice, unique in creativity, and daring in vision, the Gossip Collection young contemporary woman is independent and evolving. She is feminine yet dynamic, expressive yet mysterious. Always stylish, Gossip Collection provides luxe looks with just the right mix of attitude and glamour.
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The Gossip Girl is bubbly, flirty and fashion savvy. In her world, girls rule, and she is the fashion leader. Always happy and eager to have fun, she loves the signature surf glam look of the Gossip Girl swimsuits. The Gossip Girl finds the junior influenced styles irresistible, and mom approves of the flirty suits interpreted in an age appropriate manner. Every suit has plenty of special touches and color to catch the Gossip Girl’s eye.
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Sugar and spice and everything nice…that’s what little Hula Star girls are made of. Everyone’s favorite star is cute as a button and lovable to shop for. Sparkles, ruffles, and bows—Hula Star loves them all on her cute and colorful swimsuits.
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